Brilliant Earth Dr. Jane Goodall Fine Jewelry Collection: details, prices, photos

Brilliant Earth continues its partnership with Dr. Jane Goodall with a new jewelry collection and campaign.

The jewelry brand is working with the English anthropologist on a collection made from ethical and sustainable materials. The seven-piece collection includes rings, earrings, necklaces and bracelets and costs between $895 and $2,995.

“The Jane Goodall Collection and our collaboration with the Jane Goodall Institute reflect the best of Brilliant Earth,” said Beth Gerstein, the company’s co-founder and CEO. “By combining our nearly two decades of innovation, artistry and environmentally friendly practices, this collection honors Jane’s legacy and underscores our commitment to creating change and giving back.”

Inspired by Tanzania, where Goodall’s institute has worked extensively, the collection centers around a banana leaf motif. The jewelry features lab-grown diamonds from Brilliant Earth’s Capture Collection, said to be produced in clean energy facilities, and certified recycled gold.

“My life’s work and vision for future generations are fully aligned with Brilliant Earth’s commitment to improving ethical and sustainable practices in the jewelry industry,” said Goodall. “This collection is a powerful reminder that conscious choices can create meaningful change.”

Ten percent of the proceeds from the collection will go to the Jane Goodall Institute to support projects that help protect and restore habitats, promote the health and education of women and young girls, and support the next generation of environmental leaders.

Brilliant Earth and Goodall, who first announced their partnership last spring, say they have decided to join forces on conservation and sustainability efforts.

In addition to the collection, Brilliant Earth is releasing its “Rethink Everything You Know About Diamonds” campaign, starring Goodall. The campaign encourages customers to learn more about Brilliant Earth’s diamond sourcing standards and innovations in natural and lab-grown diamonds.

“Brilliant Earth was founded nearly 20 years ago with the goal of paving the way for ethical and sustainable jewelry,” said Gerstein. “Since then, we have challenged many to rethink their choices. One example of this is our ‘Rethink Everything You Know About Diamonds’ campaign. We want to challenge consumers to change their perception of diamonds and recognize the profound impact their choices can have on the community and the environment.”