Changan is coming: European market launch in 2024

With Changan, China’s fourth largest car manufacturer is also aiming for the European market. The Chinese want to initially focus on electric models, but later also introduce hybrid and plug-in hybrid models into the old world.

E-SUV at the start

Changan is scheduled to start in the fourth quarter of 2024 with the electric SUV Deepal S07, which will mark the market launch in Norway, Denmark, Germany and the Netherlands. To this end, Changan registered its subsidiaries in Germany and the Netherlands in September. At the beginning of 2025, the automobile manufacturer plans to expand its presence in Switzerland, Sweden and Finland.

In addition, Changan intends to enter the UK market through subsidiaries in July 2025. Market entries in Spain and Italy are planned for 2026. The Chinese want to be represented in all important European markets as early as 2028.

To build a sales and service network, Changan will work with local trading partners. The Chinese had already founded their own design center in Turin in 2003 in order to be able to tailor their European models to European tastes.

Changan Automobile has more than 40 years of automotive manufacturing experience and has produced more than 26 million vehicles to date. In 2023, the company, which operates in over 63 countries, achieved global sales of over 2.55 million vehicles. The company is headquartered in Chongqing; It has twelve production sites and 22 plants worldwide. Changan has been producing passenger cars, pickup trucks and light commercial vehicles since 1984 and employs approximately 72,000 people worldwide. The group portfolio includes the brands Changan, Deepal and Avatar as well as the joint venture brands Changan Ford, Changan Mazda and JMC.

Note: In the photo show we show you the Changan Qiyuan CD701 Concept, the concept study of an SUV coupé pick-up crossover.